What to Expect Throughout the Brand Photography Process
When you’re running a business—serving clients, keeping up with admin, juggling home life—it’s easy to push photos to the bottom of the list. And when you do start looking into brand photography, the questions surface quickly:
What do I even need to know ahead of time?
What actually happens during a brand session?
Is this going to cost a lot?
Will it help my business grow?
If you’ve ever asked these, you’re not alone. Most women I work with feel nervous and unsure before they book. The good news? A brand session is simply a strategic, guided experience that helps you increase brand awareness, connect with your ideal clients, and boost sales—without feeling overwhelmed.
Here’s how to prepare and what you can expect.
1. Start by Connecting With Me
Once you reach out, we’ll schedule a phone call—or I can come directly to your office or workspace here in Bloomington–Normal.
This is where I get to know you, your business, and what you feel God has called you to do. I want to understand:
What you offer
Who you serve
The heart behind why you do it
This step alone helps calm so much fear, because you’ll realize you don’t have to know everything ahead of time. I guide the entire process.
2. Deep Dive Into Your Brand
After our call, I send a detailed questionnaire designed to help us clarify:
Your brand message
What you want clients to feel
How your photos will be used
Upcoming launches, services, or events
Your overall business goals
Your only job is to answer honestly—I handle the strategy and planning from there.
3. Your Customized Session Guide
This is where the prep gets fun.
I create a personalized plan that includes:
Shot list (so you get images you can use everywhere)
Timeline for your photo day
Location plan (studio, office, outdoor, or a mix)
Prop guidance (what to bring + why)
Wardrobe suggestions based on what flatters you + fits your brand
Hair & makeup recommendations
Day-of reminders so you feel calm and ready
Nothing is random — every detail is chosen to support your goals and help your business shine.
4. Photoshoot Day
This is the best part!
All the planning comes together and we create intentional, story-driven images that help you:
Show up with confidence
Share your message clearly
Attract the clients you’re called to serve
Build trust that leads to bookings
Most sessions last around 2 hours, and my friendly, collaborative approach helps even the most camera-shy clients relax.
5. Gallery Delivery + Next Steps
Within 1–2 weeks, you’ll receive an online gallery of high-quality images ready to use across your website, social media, emails, and marketing.
If you’d like help implementing them—whether that’s social media captions or email marketing—I can recommend trusted specialists who can support your next step!
Your Brand Session Should Feel Simple, Supported, and Strategic
You don’t need to know everything before you book.
You don’t need a perfectly polished brand before you begin.
You’ll walk into your session feeling prepared and walk out feeling confident.
You just need a willingness to show up—
and I’ll guide you through the rest.
When you’re ready to elevate your business with intentional brand photos that increase awareness and help you grow, I’m here to walk alongside you.
